Rye has always been the cornerstone of the Bulleit family's bourbon tradition, so it's no surprise that the next step in Bulleit's distillery was to add rye whiskey to the family. Both bartenders and mixologists around the world asked Bulleit's founder Tom Bulleit to add rye whiskey to its selection. However, Tom never does anything in a hurry. He heeded to the request and set out to create the ultimate rye whiskey with a rye content of 95%, as opposed to the industry standard of 51%. This gives Bulleit Rye a particularly spicy finish that makes it ideal for a variety of classic cocktails, including Manhattan, Old Fashioned and Sazerac. Since its first launch in 2011, Bulleit Rye has become the most popular rye whiskey in the United States. Bulleit® Rye Whiskey has been recognised with several prestigious awards, including a double gold medal at the San Francisco World Championships in 2013 and 2011 and a gold medal at the 2012 Beverage Testing Institute International Spirits Competition. The world's top 50 bars chose Bulleit as the best-selling and most popular American whiskey brand of 2015.